Interviewing/Speaking

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December 21, 2007

Things Aren’t Always As They Seem…

Mark JoynerI couple of years ago, I first talked to Mark Joyner by email. He was “The Godfather of Internet Marketing” and was credited with inventing ebooks, and I wanted his input for a project I was doing on publishing.

I ended up interviewing him by phone several times as well, and during that period I would get emails from his assistant every now and then saying, “Mark thanks you for your comment here” and she would put a link to one of my blogs where I had mentioned Mark or one of his products.

It really impressed me, because every time it happened, it was within hours of me posting the article in question. One time I even wrote, “I know Mark will read this, so…” and sure enough, he did.

When I first talked to him on the phone, it was to interview him for Success Unwrapped, and I took the opportunity when the interview was over to ask him how he was seeing my blog posts about him almost as soon as they were published.

He told me that he had been looking his name up in Technorati, and that was how he found new partners for Simpleology.

Simpleology, by the way, is “The Simple Science of Getting What You Want”… a very effective time management and goal-setting system you can get for free, with software that rivals certain aspects of expensive PIM programs and makes keeping track of your life — and keeping your life on track — much easier.

Mark makes it a point in public to NOT endorse manifestation techniques, preferring real-world hands-on tactics instead… but in fact, the visualization and emotional aspects of Simpleology are based on the same things that law of attraction experts teach.

Anyhow, when Mark was seemingly instantaneously tapping into my blog posts through Technorati, I figured he was living up to his reputation as the Godfather of Internet Marketing, showing how he still (even after people said he “retired” from the industry) was on the cutting edge of online technology.

But, things aren’t always as they seem…

>>> CONTINUE READING Things Aren’t Always As They Seem……

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

November 2, 2007

To Live The Life Of Your Dreams

Last night my back was hurting me after doing a bunch of physical work, and before I could even think too hard about it, the next thing you know I’m face down on the floor getting a wonderful hour-long massage from Barry.

As I was enjoying the treatment, I made sure to tell him how grateful I was. And he told me that I was living the life of my dreams because of all the time I spent thinking about it before. That led me to a profound new thought:

To live the life of your dreams… you have to dream it first.

If you’re not dreaming about the life you want to live… how will you know when you get it?

Part of what has become my dream life came from interviewing people.

And on Monday, when I’m in Las Vegas with Barry experiencing more things I’ve only dreamed about, you’ll have the chance to find out from me live why that is… and how you can do it too.

Why?

Monday I’m being interviewed about interviewing again… but for the first time, it’s in public. I’ll be a featured speaker on the award-winning series, Wonderful Web Women.

My topic is “Conducting Content-Rich Interviews for High-Demand, Profit-Pulling Products”.

Yes, that’s right… “The Unwrapper” (that’s me) is being unwrapped, live.

>>> CONTINUE READING To Live The Life Of Your Dreams…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 30, 2007

Digging For Answers Without A Shovel

Yesterday I conducted two interviews, and I wasn’t completely happy with either of them.

Of course, nothing is ever perfect, and I did the best I could in both cases. But something was just a little off.

First I interviewed Craig Newmark, the founder of Craigslist, which was a really cool experience. His network of sites has become a cultural icon, and he has been recognized many times over as being very influential.

Craigslist is kind of funny to me, because it’s SO simple looking, and yet so effective. It’s like a cutting-edge concept with a grassroots look; a multi-national company with a small business or solo entrepreneurial feel.

But people use it all the time, and love it, and I’ve bought and sold things there myself. Most recently I found a great elliptical training machine in Medford, about 30 minutes away, for about $100. For years I’ve used a stair climber, but I knew it wouldn’t be worth it to ship it to Oregon from Toronto, so I ended up with a better machine at a fraction of the price.

According to Craig in the interview, the community doesn’t care about fancy graphics or features, they just want it to do what it does; so it will probably stay basic forever.

>>> CONTINUE READING Digging For Answers Without A Shovel…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 26, 2007

Where Physics Meets Metaphysics

Last night, Barry and I did our interview with Patrick Combs that I referenced a few days ago.

We got to ask him lots of questions about manifesting his dreams, the power of not giving up, and his #1 secret tool for getting what he wants: taking action.

Some of the listeners writing in questions from the webcast — and in fact, some of the community members who send us emails — have a tough time understanding the context of the term “taking action”. They tend to see it as being the opposite of “allowing” things to come to us.

They also have trouble putting together how they can “focus” on what they want to manifest, and yet “allow” it by not being attached to it.

And in fact it’s such a prevalent complaint that, coincidentally, as I started writing this, Barry was posting a similarly-themed article over on the LWL Worldwide blog.

(And no, I don’t believe in coincidences, only synchronicities.)

But if I was going to boil the process down into a nutshell version (which I also did on the call, to sum up what Patrick was saying) it’s not a bunch of contradictions that are happening at the same time; it’s a process, a sequence of events, and all the parts need to be in place:

1. Focus on what you want by thinking about it, emotionalizing about it, visualizing it, singing about it, writing out a list of goals, or however you like to do it.

2. Let it go and allow it to come when and how it wants to (in other words, don’t be attached to exactly what the result has to look like… and, Patrick doesn’t advocate dream boards or vision boards because they tend to make it more difficult to let go).

3. Take action towards that outcome, and action could mean any variety of things including picking up the phone and talking to someone, looking for ads, checking your finances and saving up for what you want to buy, or getting out to a party.

4. (And, as Patrick added, the cycle continues as you go back to focusing again as required.)

And if you’re worried about taking action BEFORE you know what direction you should be taking action in; Patrick suggests always taking small action steps.

That makes it easier to do, and also, in my opinion, easier to switch directions if need be.

This is where standard physics meets metaphysics.

>>> CONTINUE READING Where Physics Meets Metaphysics…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 23, 2007

How To “Good Think” Your Way To Success

Patrick CombsOn Thursday this week, Barry and I are doing a live two-on-one interview with Patrick Combs, “Mr. Good Think” himself.

I wrote an article about Patrick’s drive to succeed, and never-say-die attitude, over on the Masters of the Secret blog.

I start off the article by saying:

We all know them; people who just don’t like to see other people happy, or achieve big things, who will always tell you why it can’t be done.

Why you’ll fail.

Why you should give up before you get started, and, above all, “keep the day job.”

And yet, those of us who dream big — to the point that our dreams are bigger than even our own minds can conceive — just refuse to listen to those naysayers, as hard as it is sometimes.

Who are they to steal our futures — the lives we want to manifest for ourselves?

But… what about when those “naysayers” or “dream stealers” are really the people you love — who love you back — and just want to make sure you don’t get hurt?

What if they truly have your best interests at heart?

Do you listen to them then?

And then I reference an article from Patrick’s GoodThink.com website, a story which tells about his ironic journey struggling to be accepted as a storyteller, and the amazingly synchronistic manifestation that came as a result of never giving up.

You can read my whole article on the Masters of the Secret blog here

I’ve spent my life doing the same thing; refusing to give up, no matter how rocky the road got, no matter how many roadblocks were on that road, and no matter how many times I tripped on those roadblocks and scraped my knee.

>>> CONTINUE READING How To “Good Think” Your Way To Success…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 20, 2007

Learning to Let Go With Guy Finley

Last night I conducted my first on-camera interview with a live audience… kinda like a real talk show!

It went incredibly well… which, for me, means lots of learning and the odd burst of laughter too (because if it’s not fun — whatever “it” is — it’s not worth doing at all).

Guy FinleyThe interview was with Guy Finley at his world-renowned Life of Learning Foundation in Merlin, Oregon.

(I always find that town name funny because it reminds me of my good friend, Merlin Holmes — someone I jokingly call a wizard, who was partially responsible for making me the person I am today, with the partner I’m with today, through his ongoing encouragement that made me open my mind and heart. Thanks, Merlin!)

But back to Guy… he has a loyal following of students on a quest to open their own minds and hearts, and several times a week Guy either teaches them a live lesson, or gives them a chance to be guest speakers themselves (or sometimes both).

Last night my live interview was the curriculum rather than a solo talk from Guy, and the focus was his international best-seller, The Secret of Letting Go and his new release, 365 Days to Let Go: Daily Insights to Change Your Life.

We talked about what it means to let go, why and how to do it, how to overcome the stumbling blocks that typically stop us from letting go, and the ebbs and flows of life.

I personally learned a lot from Guy through the course of conducting the interview — and from reading his book in preparation — and I know that most of the audience members (including Barry) did as well.

One of the main takeaways was to love unconditionally, and not put any weight on what “should” happen or how things are “supposed” to be (in other words, “stop shoulding on yourself,” as Michael Angier says).

To be happy, we need to accept every moment as perfect; whether it’s going the way we expected or not, it’s rewarding us by either giving us our desires or teaching us a lesson.

>>> CONTINUE READING Learning to Let Go With Guy Finley…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 5, 2007

Busting Loose From Human Restraints

Robert ScheinfeldThis morning (early morning… gawd, I hate 8 a.m. interviews!) Barry and I interviewed Robert Scheinfeld, author of Busting Loose From the Money Game: Mind-Blowing Strategies For Changing the Rules of a Game You Can’t Win.

Or… the even more mind-blowing Busting Loose From the Money Game Home Transformational System.

The interview was to add to our Manifest More Wealth package, because when he was in the group call he didn’t really have time to dive into his concepts very deeply.

I made Barry promise not to book any more interviews before 10 a.m… I like to be as wide awake as possible to catch the nuances of the conversation and follow up accordingly.

One of my interviewing secrets is to always listen, always take notes (unless I’m on camera) and work on being in the moment.

Come to think of it, not a bad philosophy for life in general too.

>>> CONTINUE READING Busting Loose From Human Restraints…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 3, 2007

A Hat Trick of Teleseminars

Today I did 3 teleseminars (a hat trick in hockey terminology, which seems appropriate because today apparently the NHL season started).

Earlier today it was Ben Mack, author of Think Two Products Ahead: Secrets the Big Advertising Agencies Don’t Want You to Know and How to Use Them for Bigger Profits.

The interview was for Rick Raddatz‘s Entrepreneur’s Vacation Club, and we uncovered a lot of content on sales, marketing, advertising, branding, Legend Platforms and more… but of course, in Ben’s unmistakable style where you never know what you’re going to get (which is half the fun).

Then it was real estate artist Frank McKinney for Masters of the Secret.

Frank’s the author of two bestsellers, Make It Big: 49 Secrets for Building a Life of Extreme Success, and Frank McKinney’s Maverick Approach to Real Estate Success: How You Can Go From A $50,000 Fixer-Upper To A $100 Million Mansion!

Barry and I asked him about his success principles, following your instinct, not giving in to fear when taking calculated risks, how to attract super-targetted high-end customers, how to discover and live your highest calling, and more.

>>> CONTINUE READING A Hat Trick of Teleseminars…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

October 2, 2007

Being Interviewed on Interviewing

Today I was interviewed about how to interview people by Jessalyn Coolbaugh, a copywriter friend of Ben Mack’s.

It was her first interview… and she actually did a darn good job of it, especially for someone who is a self-professed extremely shy introvert.

Hey, I’m an introvert too… and I always say that’s not a bad thing for interviewers, because the #1 skill an interviewer needs to have is listening. And introverts make the best listeners because they’re usually focused on other people instead of themselves.

But I was expecting someone beyond shy, based on how she described herself, and yet true to form for most introverts, you would never have known.

Besides the #1 interviewing skill, I shared some of my tricks with her. But the questioning focused a lot around how to get a guest rather than the types of questions to ask, so I never got into my schtick about open-ended neutral questions like I do in my book, Interviewing Unwrapped.

Bottom line in a nutshell? Stick to questions that start with the journalistic 5 W’s — Who, What, Where, When, Why… or the H, How.

>>> CONTINUE READING Being Interviewed on Interviewing…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.

June 12, 2007

Silly in Philly… Doing My Thing At JVAlert Live

This weekend I was at Ken McArthur‘s JVAlert Live Seminar in Philadelphia… it was actually my first JVAlert, and much more intimate than I expected.

I was supposed to spend the weekend interviewing as many speakers and experts as possible on video for a project Ken and I are working on, but there was a mixup in communication and I only could get three of them.

Lesson 1: Always confirm that things are in place as much as you can before taking action on them, to avoid miscommunications and breakdowns in the process.

Lesson 2: Keeping Lesson 1 in mind, don’t neglect to take action simply because you’re spending too much time trying to get it all right; nothing will ever go exactly according to plan, so jump in and be ready to adapt, overcome and improvise along the way.

And by the way, if you’re ever planning to do on-camera interviews (and you should consider that if you’re trying to do interviews for online info-products or traffic generators), here are a few tips to keep it professional looking.

These are assuming you want to be on-camera with the guest, rather than off-camera like a documentary:

1. On-Camera Positioning: Make sure you’re both facing towards the camera, but not looking at it; so you don’t want to be in profile to the viewers, you want them to see 3/4 of your face at least, but at the same time the conversation is with your guest, not the audience.

2. Interview Notes: Try not to work with notes, unless you’re doing a lot of editing and can cut out the parts with you looking at them; it’s best to listen and respond to the answers with another question.

But if you do have a list of topics you’d like to cover, consider making a list of one-word bullet points that you can place off to the side and glance at occasionally from where you’re sitting.

3. Mic Technique: If it’s a short interview, you can use a hand-held mic; don’t forget to point it towards the guest’s mouth when they’re speaking, and to yourself when you’re speaking. Practice with a hairbrush if you have to.

But if it’s a longer interview, you’ll need to use lavs or a boom mic; you’ll never be able to hold up the hand-held mic for that long.

Barry and Jody, my partners at Masters of the Secret, also came to this one. Jody spends most of his time behind the computer, so it’s great to get him out mingling with people.

And Barry and I just love meeting others face to face that we’ve worked with over the internet, so it was a perfect opportunity to expand our circle of influence, meet some new contacts, and for me, some new interviewees.

>>> CONTINUE READING Silly in Philly… Doing My Thing At JVAlert Live…

About the Author:

Heather Vale Goss is a writer, journalist and interviewer known as The Unwrapper™. Since 1993, she has worked in all media: TV, radio, print and online. She runs the online publishing company LWL (Life Without Limits) Media Inc., The Life Improvement Company™, with her husband, Barry Goss.

She also freelances for top websites and marketers, and teaches others how to conduct high-quality, profitable interviews through her Interviewing Unwrapped home-study package. You can connect with her on her official Facebook page or by following her on Twitter.
Made with the Semiologic theme • Electric Kubrick skin by Denis de Bernardy