This morning Ben Mack and I had a conversation on Twitter about book marketing… it started with him saying, “A book without a reader is like sex without an orgasm,” and me replying that, “No, a book without a reader is like pleasuring yourself (just like musicians or artists who create just “for themselves”).”
After a few back-and-forths and some other associates getting involved in the exchange, he mentioned that when marketing a book, “having a sexy backend helps motivate affiliates.”
I said, “LOL… tell me more about the sexy backends!”
And here’s the presentation he made in response… so how sexy is YOUR back end?
Keep Unwrapping Your Success!