Why I Say “Attraction – (Ratt) = Action”

Masters of the Secret is going to launch in a few days. Well, it was going to be a few days, butHeather Vale and Barry Goss Barry wants to wait a week. Easter and so forth… and there’s a lot to do still before the site is ready to launch.

It’s getting ridiculous with the amount of time I’m spending editing audios, and transcripts… why the heck can’t a single transcriptionist get all the words right? And why are they so terrible with grammar and consistency?

Everybody keeps telling me to outsource stuff, and I keep resisting if it’s something I can do myself, and something I can do well… but anybody can edit a transcript, so maybe I’ll get Barry to agree that we should do that, because neither one of us has the time.

Anyway, the pre-launch continues, and I just posted an article on the Masters of the Secret Blog about Action.

Why? Because anybody who ever has a complaint or criticism about the Law of Attraction usually says that it teaches people not to take action; something that is not true.

This is how it starts…

You dirty Ratt… you ran away again and now I have to take action… you dirty Ratt!

That’s not what James Cagney really said. In fact, most people misquote what he really said.

But let’s take a look at this, if you have the word attraction and you take away the first four letters, “Attr”, you’re left with action.

Scramble up those four letters and they spell “Ratt”.

Okay, there’s an extra T. It’s spelled like the ’80s glam rock band, but still… stick with me a minute and I’ll show you why this is a powerful metaphor.

The line that Cagney really said in the 1932 movie “Taxi”, which is often misquoted as, “Come out, you dirty rat, or I’ll give it to you through the door!” was actually, “Come out and take it, you dirty, yellow-bellied rat, or I’ll give it to you through the door!”

Dirty yellow-bellied rat. Yellow belly… fear.

What is it that stops us from taking action?


Why is it that so many people insist on interpreting the movie The Secret as saying that action is not required to get what we want?


Fear is the number one thing that stops us from getting what we want, and that causes people to criticize other things. We all have fears… and there’s probably no way to entirely rid ourselves of fears… but we do need to recognize them so we can deal with them.

One guy that I interviewed said that all fears stem from the fear of the unknown. That really resonates with me, so I’d have to say he’s right.

And yes, people are afraid to take action (I say “people”, not “I”, because traditionally I am a take-action person. I’ve learned that the best way to overcome fear is to actually DO).

Am I afraid of the big launch we have coming up? Yes, of course. On the one hand, I think it’s going to be huge, and I’ve never been involved in a huge internet launch before.

On the other hand, I’m trying not to be attached to the hugeness. I know it will work out the way it’s supposed to, and they always say not to get attached to outcomes if you want them to come true. And, honestly, not getting attached also means nothing to be afraid of.

And yes, doing something (like working 16 hours a day editing audios and transcripts) helps remove the fear too, because you can focus on what you’re doing, not what you’re afraid of.

Here’s how the article ends:

Okay, let’s chase that dirty yellow-bellied Ratt out of the Attraction so we’re left with Action and can actually achieve something.

I’m not saying the Attraction is not important.

I love Attraction… I attract things all the time, and I’m grateful and happy for every single one.

But the only ones that become anything worth a hill of beans in my life are the ones I take Action on. And I have to kick out the dirty, yellow-bellied double-crossing Ratt to do it.

“Do you feel lucky, Ratt?”

Oh, sorry… a parody of yet another misquote.

Clint Eastwood’s line in Dirty Harry is often misquoted as, “Do you feel lucky, punk?” but he never said that. The actual line was, You’ve got to ask yourself a question: ‘Do I feel lucky?’ Well, do ya, PUNK?”

Alright, let’s try this again… “So Ratt… you’ve got to ask yourself a question: ‘Do I feel lucky?’ Well, do ya, RATT?”

Ahh… go away, Ratt, ya bother me. I’ve got Action to do.

Keep Unwrapping the Mysteries of Life!

Heather Vale